Meet the Quality 4.0 Institute Team
The Author & Founder



Alex Herrera is a highly accomplished professional with a strong technology background of over 25 years and a wealth of experience in various facets of the business world.
With a solid foundation in technology and an extensive background in marketing and project management, his analytical and problem-solving skills have proven to be a valuable asset from start-ups, to small businesses, entrepreneurs and Fortune 500 companies.
He is known for his dedication, creativity, strategic thinking, and ability to adapt to dynamic business environments. His passion for business and commitment to achieving results make him a sought-after professional in the field. With a strong foundation in technology, and a proven track record in making businesses profitable and more efficient, He is poised to continue making a significant impact in the business world.
His ability to manage complex tasks and drive projects to successful completion sets him apart as a capable and reliable leader.

Jorge Ramos earned a College Degree in Economics from Universidad Autónoma de Ciudad Juárez, where he honed his analytical and problem-solving skills. Following his undergraduate studies, he pursued a Master’s Degree in Business with a major in marketing, further deepening his expertise in the field.
Jorge Ramos has accumulated a wealth of professional experience over the years, particularly in sales and project management. He spent three years working for one of Mexico’s top 10 companies, FEMSA Comercio, where he played a crucial role in overseeing and executing various projects.
In addition to their project management skills, Jorge Ramos boasts an impressive track record in industry sales. Over six years, he has served diverse industries, including the medical, automotive, and electronic sectors. His expertise in understanding the unique needs of these industries and building strong relationships with customers has led to substantial growth and success in sales.

Jose Antonio Cantoral-Ceballos (Ph.D., M.Sc., MIEEE) received the B.Sc. (with Excellence Honors) degree in electronic and communications engineering from the Tecnologico de Monterrey, and the M.Sc. (Distinction) and Ph.D. degrees from the University of Manchester, Manchester, U.K., with a focus on algorithms for tomography imaging in embedded systems.
During 2013-2014 he was a Post-Doctoral Research Associate at the University of Manchester where he worked on the design and development of a tomography data acquisition system, as well as imaging algorithms from limited views.
Currently, he is a Research Professor at the Tecnologico de Monterrey, in the department of Computer Science, where he continues his research on Deep Learning solutions to different problems, in particular to the study of neurological signals.
He is also an NVIDIA University Ambassador, and a member of Advanced Artificial Intelligence Research Group, as well as Hub of Data Science

“He is constantly innovating and solving tough problems, as proven by his numerous technical successes in manufacturing research.”
-Tony Argote
Director, Autonomous Technology
at General Motors
SHPE Award Introduction
“He is constantly innovating and solving tough problems, as proven by his numerous technical successes in manufacturing research.”
-Tony Argote
Director, Autonomous Technology
at General Motors
In The Media











